Harry Marks:
And let’s not forget what everyone brings up when they talk about why “return to office” is so important. “Oh, it’s about collaboration! We have such a great office culture!” What “office culture?” Fluorescent lighting and no privacy? A pizza party in lieu of a proper raise?
Let’s not mince words when it comes to discussing the return to the office and what it’s really about: capitalism. The banks have threatened to devalue office properties if the companies leasing them don’t use them. Apple spent billions on a brand new campus and it’ll be damned if people aren’t going to walk its sterile, glass hallways each day.
Spot on. You should be suspicious whenever certain buzzwords–like “culture”–start getting repeated. That’s a sure sign of ideology and the first thing to ask when you’ve found an ideology is “who does this benefit?” In this case, it benefits those who stand to lose asset value on their balance sheets due to property value markdowns.